Breast Care Foundation – KNOW YOUR BREASTS

Interested in having an animation made?

Client:
Breast Care Foundation

Subject:
KNOW YOUR BREASTS

Style:
Custom Animation

Language:
English
Dutch

Story:
The Breast Care Foundation started the campagin KNOW YOUR BREASTS to spread knowledge about the symptoms of breast cancer, both for woman and men. We received the task to visually represent the most common symptoms in a clear animation. Check the video to see how you can do a breast examination yourself and what abnormalities to look for.

The creation

The Breast Care Foundation chose a Custom Animation to explain the 12 most common symptoms of breast cancer, for both women and men. Every symptom is visually represented, which makes recognizing one easier. The video is a step-by-step guide that explains how people can check their breasts at home.

For this animation we developed an entirely new design style with unique characters with bodies in all shapes, sizes and skin colors. This way the animation speaks to everyone, because unfortunately, a lot of people get breast cancer…

The animation is used in the KNOW YOU BREASTS campaign to spread awareness, and is displayed on the BCF website.