Video Marketing

With our video marketing solutios, you reach your audience and achieve measurable results.

Talk to a video strategist Request quote

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Maximize your result

Do you want to leverage online video marketing for the video or animation you have created? Cooler Media not only offers animation, explainer videos, and infographics, but also provides the service of managing video marketing. Online video marketing utilizes two internet marketing methods, namely Search Engine Optimization (SEO) and Search Engine Advertising (SEA).

Want to learn more? Contact us for free advice or a customized price quote!

Video at every stage of the customer journey

See

A captivating bumpervideo for your first interaction with prospective customers. Capture their attention and boost brand recognition. A compelling teaser to pique interest.

Think

Captivate the attention of interested viewers with a detailed explanation of your service or product. Influence their decision-making process and foster stronger recognition.

Do

Time for action! Empower the viewers you have persuaded with compelling and concise call-to-action statements. Drive conversions and inspire engagement from your audience.

Video at every stage of the customer journey

See

A captivating bumpervideo for your first interaction with prospective customers. Capture their attention and boost brand recognition. A compelling teaser to pique interest.

Think

Captivate the attention of interested viewers with a detailed explanation of your service or product. Influence their decision-making process and foster stronger recognition.

Do

Time for action! Empower the viewers you have persuaded with compelling and concise call-to-action statements. Drive conversions and inspire engagement from your audience.

Video marketing clients

The video strategy approach

What is the desired outcome?

During a strategy session, we look at your objectives: why are we using video and how do we achieve this result? We dive into your target audience and the channels that align with them for approximately 2 hours. We analyze your current video implementation and develop the necessary enhancements. In the following hour, you will have a clear understanding of where your videos can play their best role within the customer journey. Together, we determine the Key Performance Indicators (KPIs) for both the short and long term. After the session, you will receive a fully developed video marketing strategy plan for the upcoming year.

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Building campaigns according to plan

We take care of setting up your video campaign based on your specific goals and target audience. We create compelling ad copies, select the right keywords, and optimize your targeting settings to maximize the reach and effectiveness of your campaign. Our goal is to ensure that your campaign is properly configured and ready to start driving results.

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Distributing with video marketing

Video marketing is the implementation of the video strategy plan. We ensure that you can sit back while we reach the right people at the best times. Specially produced videos are distributed in different phases, often with different messages. We actively monitor the results and make immediate adjustments when necessary.

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Re-engage in a later phase

The people in your target audience who are truly interested often visit your website or watch the videos all the way through. Specifically for that group, we use unique videos that provide new information. This saves a lot of unnecessary budget and ensures that the viewer only sees relevant videos.

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How are the campaigns performing?

With montly reporting and ongoing optimization, we ensure that your video marketing efforts are continually fine-tuned for optimal results. Our goal is to provide you with actionable insights and recommendations that will help you make informed decisions and achieve the best possible outcomes from your video campaigns.

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Why choose
Cooler Media?

  • The result is key, that is why we work with a clear strategy
  • For every budget we offer the highest quality in audio and video
  • More than 3000 unique explainer videos in 11+ years of hard work
  • Free advise for every service
  • We deliver fast
  • No surprises, always a fixed price for every service
  • Clients review us with a steady 9+
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Frequently asked questions

In this day and age, it is almost impossible to use the internet without watching the occasional (advertising) video. Not to mention, more and more people are using YouTube every day. Did you know that 74% of online content is a video? The internet has turned into a constant stream of visual content all fighting for attention. So how do you ensure that your material is watched over everybody else’s? Let us do your video marketing campaign!

At Cooler Media, we have fixed prices for each package. For managing and optimizing your campaign we charge a fixed monthly rate. This rate is an advertising budget that has been picked exclusively by you. To correctly estimate the total cost of your campaign, we need some extra information. Contact one of our experts and he or she can give you advice on the best package for your needs and provide a delineation of the rate. All this is provided without any obligations.

Today there are thousands of channels through which you can broadcast your message. The key is reaching your target audience. This is why one of the most important steps is determining where your potential clients are most active online.

In our campaigns we use the following channels:

  • YouTube: through broadcasting a variety of TrueView and bumper ads we can reach exactly the right people
  • Google Display Network: through employing banners we can get the message to your target audience by advertising on top websites.
The method which is used to upload your video has a lot of influence on how easy it is to find using search engines. As a result, it is extremely important which document names, titles, and other meta information are used. Other factors such as subtitling, playlists, and references within the video are also extremely important in determining the ranking of your video on search engines. You can read our blogs on video marketing or contact one of our Video Marketing Specialists for more information!

Cooler Media offers different types of videos. This is because every company is different and there are different target groups that each want something else. We are specialized in creating explanation animations, corporate films, and infographics. We also know how to use all of this successfully through video marketing. In addition, there is the choice to fully personalize these videos to your own wishes. View our complete portfolio for inspiration.

At Cooler Media, you are in charge. Do you only want to make a separate animation to manage your video advertising yourself? That is also possible with us! When you have an animation made in addition to using our video marketing service, you are also completely free to choose whether you want to use the animation for your current video advertising. View our portfolio to get an impression of our animation work!

Cooler Media 2023 - Julie

Julie van Rooij - Online Marketer

Afbeelding Christian

Christian de Waard - Video Consultant

Cooler Media 2023 - Helen

Helen Berger - Creative producer

Cooler Media 2023 - Daniel

Daniël Visscher - Art Director

Do you have any questions?

Leave a message for our experts.