Concept & script
Creating an animation starts with an overarching concept and script. Once you have chosen a style, we schedule an extensive “Magic Meeting.” During this meeting (where the magic happens!), your desires and story are transformed into concrete voice-over lines for the script. You share everything you know about your service, idea, or product, and we make the translation. We also design the initial shots of the animation on the spot in the form of a storyboard.
Storyboard & visual design
In the second phase of the production process, we refine the initial sketches of the storyboard and the lines from the script. Everything is translated into the final designs and spoken texts for your video. We present this to you in a comprehensive visual design. Think of it as a kind of comic strip; each drawn shot is accompanied by a detailed voice-over and visual description. This gives you a clear impression of how the animation will look. Once you approve this document, we proceed with production.
Based on the visual design, the recorded voice-over, and your chosen style, we bring the animation to life in the production phase! A few working days after you have approved the visual design, we will send you the first version of the video with the voice-over, but without sound design. Once we receive your feedback, we refine the animation into a final version with compelling sound effects. Are you completely satisfied? Then we conclude the production together.
You now have a super clear animation! No more explaining your idea, product, or service over and over again, as the animation does this work for you! To reach your target audience effectively, a strategic approach is important. Do you already have an idea of how you’re going to do this? We’re here to help. With our video marketing package, we distribute your video all over the internet! We use well-known and proven techniques (SEO/SEA) as well as lesser-known internet marketing techniques (Magic) that increase your brand awareness and conversion.