Our CSR policy

Corporate social responsibility has been the foundation of Cooler Media from the start. By clarifying complex matters, we advance initiatives that make the world a better place. For us, it is not an afterthought but the core of our organization.

Responsible use of resources, keeping an eye on the climate, and contributing to sustainability or green solutions. We do it every day over and over again. For example, we invest in the well-being of our employees. We also share our knowledge at our own expense on topics that we think are important to society through our monthly AnyStories.

Our CSR polity goes further than driving electric cars and a no-paper office. We do business responsibly on a social, sustainable, and ethical level. For example, we offer special rates for assignments with social relevance for years, such as in the healthcare sector. We also annually donate to charities or make free videos for important initiatives.

How socially responsible is Cooler Media?

Every month we produce an AnyStory about a socially relevant topic, completely at our own expense.

Small footprint

It makes a difference that all our ‘products’ are intangible. We create and distribute almost entirely digitally.

Digital working method

We digitalized our working method by, among other things, signing contracts online and with no use of notepads or other polluting products.

Icon - MVO Groen kantoor

Green office

Go green! Our green office has various energy-saving measures, such as lamps that switch off automatically, green electricity, and electric cars.

Charities

Every year we donate to charities or make pro bono videos for a chosen organization.

Inclusivity

Objectivity, diversity, and inclusivity: everyone should feel welcome with us. We also translate this into the creation of animation characters by designing them identifiable for everyone.

Special rates

We offer special rates for assignments with social relevance.

 

Acquisition

Our acquisition focuses entirely on organizations where we make a difference, for society.

 

How socially responsible is Cooler Media?

AnyStory

Every month we produce an AnyStory about a socially relevant topic, completely at our own expense.

Small footprint

It makes a difference that all our ‘products’ are intangible. We create and distribute almost entirely digitally.

Digital working method

We digitalized our working method by, among other things, signing contracts online and with no use of notepads or other polluting products.

Icon - MVO Groen kantoor

Green office

Go green! Our green office has various energy-saving measures, such as lamps that switch off automatically, green electricity, and electric cars.

Charities

Every year we donate to charities or make pro bono videos for a chosen organization.

Inclusivity

Objectivity, diversity, and inclusivity: everyone should feel welcome with us. We also translate this into the creation of animation characters by designing them identifiable for everyone.

Special rates

We offer special rates for assignments with social relevance.

 

Acquisition

Our acquisition focuses entirely on organizations where we make a difference, for society.

 

Let’s talk about AnyStories

What makes us especially unique and socially responsible? Our AnyStories! An in-house project our entire team puts a lot of love, time, and dedication into. In 2021 we have already spent more than 600 hours on these videos. Our customers make this possible. Do you work with Cooler Media? Then you also contribute to a more clear world.

In 90% of the cases, we work with partners who provide us with (often scientific) knowledge to create the story. In this way, our viewers receive correct and factual information conveyed from an objective point of view.

We are therefore always looking for impactful partners, such as the Royal Netherlands Institute for Sea Research (NIOZ), various hospitals, Naturalis Biodiversity center, or the European Space Agency (ESA). They give us the necessary knowledge to make it a unique story. This way, everyday subjects are communicated clearly and objectively, and the general public receives the correct information. Curious about some examples? Watch the latest videos here or check out some examples below.

Become AnyStory partner

AnyStories we're proud of

European Space Agency
Will space exploration stay possible?

Naturalis Biodiversity Center
Why do we need insects?

NIOZ
What do we know about the ocean?

DHL
What is the impact of our shopping behavior?

TU Eindhoven
How small can computerchips go?

Hoffmann
What is encryption?

Our AnyStory knowlegde partners

Suatainable employability

Our team is the engine of Cooler Media. That is why we like to invest in our people with sustainable employability: a principle in which the employer invests a lot in optimizing job satisfaction. The focus is on the employability, vitality, and, development of employees.

Sustainable employability goes further than one employer. It is the extent to which an employee is willing and able to continue working throughout their career. 

A term that you see a lot in employer branding strategies. We give our team creative freedom, celebrate successes, and regularly go out together. We also free up time, budget, and, space for personal development. ‘Work hard, play harder’ is our mentality. This also is reflected in the workplace. Think about stress balls and standing desks but also weekly drins and staff activities. Every day should be fun. Even when we work from home!

Cooler Media 2023 - Julie

Julie van Rooij - Online Marketer

Afbeelding Christian

Christian de Waard - Video Consultant

Cooler Media 2023 - Helen

Helen Berger - Creative producer

Cooler Media 2023 - Daniel

Daniël Visscher - Art Director

Do you have any questions?

Leave a message for our experts.